Podcast Ep. 122 Unlock the Secrets of Successful Storytelling in Business with Rebecca Gross

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Want to unlock the secrets of successful storytelling in business? In this episode, guest, Rebecca Gross, shares the insider tips you need to know to grow your business with impactful storytelling.


Rebecca is an acclaimed design writer of over 500 stories and interviews with more than 300 architects and designers. Rebecca's remarkable journey into the world of architecture and design will not only fascinate you, but her seasoned advice on cultivating your unique narrative will get you thinking about storytelling in your business, why words matter and how they can create impact.

In this episode:

  • We discuss how to recognise your authentic story and weave it into your business narrative;

  • How to leverage innovative tools for content generation, such as Chat GPT.

  • How to strike the perfect chord between stirring emotion and maintaining professionalism: and 

  • The process of unearthing your business story through interviews and how to use these narratives across a variety of platforms. 

Prepare to be inspired and equipped to harness the power of storytelling in your own business.

Learn more about Rebecca here.

Shop Rebecca's new book Ornament is Not a Crime.

This episode is brought to you by

Flossi Creative and Business Money Magnet - 

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Meet The Author

Justine McLean

Business Money Mentor

Justine is the business chick who cares about your profits! With 30 years business experience in retail, ecommerce, service-based business, publishing and insolvency, Justine knows what it takes to start, scale and sell a profitable business. Justine is a registered BAS agent, host of Secrets of Successful Business Podcast and a proud Ambassador for Ladies Finance Club.

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