Podcast Ep. 3 Alyce Alexandra - How to build a loyal customer base

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Alyce Alexandra is the author of nine best-selling cookbooks and an entrepreneur. Alyce owns a state-of-the-art cooking school in Melbourne, has her own range of kitchen ware, cooking accessories and motivational jewellery, and is the creator of alycealexandra.com.

Justine sits down with Alyce to discuss the demands of juggling life as a busy business owner and creative, building a loyal customer base, and how the best business ideas often come from solving a problem that exists in your own life. They also discuss the importance of self-belief, the problems of growing too fast, creating a sustainable business, and her new book Modern Slow Cooker.

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Meet The Author

Justine McLean

Business Money Mentor

Justine is the business chick who cares about your profits! With 30 years business experience in retail, ecommerce, service-based business, publishing and insolvency, Justine knows what it takes to start, scale and sell a profitable business. Justine is a registered BAS agent, host of Secrets of Successful Business Podcast and a proud Ambassador for Ladies Finance Club.

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